Liquors - Import export

It is a product obtained by grinding cacao beans previously shelled and roasted, without the addition of additives, the paste obtained can be used for the production of cacao butter and cacao powder. BENEFITS Cacao liquor contains antioxidants and theobromine. PRODUCT APPLICATIONS Cacao liquor is used to make chocolates, cacao butter and cacao powder

A Shopper Marketing project with Pernod Ricard shows how the spirits category can be organised to be more effective and emotional at the POS. The design of the shelf elements is tailored to different shopper types. Themes with specific images, attractive lighting and colour-based organisation create an eye-catching product presentation. Glorifiers showcase individual products.